My Resume


Cell:  99890 21506


 “Innovative ideas are always will be rejected initially as they tend to change the equation at the top”



A conceptualization specialist to the core, be it an event or presentation or mere brochure or large campaign, or analysis of the website’s look and feel or developing creative content, any thing when you need some thing in a different way and innovatively – remember me!  My ideas are different, unique and so, my ideas can be treated as “absurd” “foolish” and “unknown” etc., But then, if you are looking for REAL innovation you can bet on me, rather on my ideas. My copywriting style is different, my design ideas are different and my concepts are different and most important – it will not cost you much.

My personality and physical appearance is not attractive, because of my age and my working style. So, I would like to offer my services on an experimental basis, for any upcoming / running project of yours.  Basic concept will be provided by me, any changes will be incorporated and I would like to sit with your designer to get it completed. Once you are satisfied, and the client is happy for unique idea, then we can come to an understanding.  Please visit my blog:

I am very active in social media and and also LinkedIn


February 2004 onwards – Bismark India P Ltd

An advertising company – specialized in the Imagineering. Joined as Executive Assistant to the MD, and later on taken over the position of Creative Director. My ideas fetched excellent and lucrative business for the company.

In the year 2004, a reputed school in Hyderabad city wanted to increase the student strength from 1500 to 3000.  The school owner was not interested in media advertisements or brochures. I proposed the idea of Opinion Poll. It started like that and then I changed the color of building, created a new set of innovative progress reports and submitted a new concept, changed the uniform, changed the size of prospectus, redone the school news-letter, redone the certificates, admission cards, leave cards and changed the office room and auditorium and entire building structure.  Total billing was around Rs 1.23 crores.  By 2007 the student strength was around 4500. The same school started the IB World School from 21st July 2008.  I was asked to develop and design concepts to explain the IB values and the JohnsonWorldSchool’s vision.

Brochures, flyers, exhibition stalls and other things were created for (1) A gas based power company (2) medium sized automobile filter company (3) Reputed iron ore mining company (4) Tire and tube manufacturing company (5) Specialized hair Oil Company

I was deputed to do a contract job for an upcoming politician – preparing the profile to be submitted to the high-command.  So I toured along with him wherever he went and worked as his confidential secretary for 4 months and then created a 60 page brochure.

I was also asked to create a strategic branding for a textile company. The owners are holding 40 generic web portal of Textile domain. The flagship portal was presented to me for developing a new concept, design and it’s branding in the Internet.  I redesigned the same presenting a different design every month.

1996 June to December 2004

Communication  Manager –

Mikroflo Filters Private Ltd., Hyderabad.

 For the first time in Mikroflo – a web site was conceived, designed and hosted in 2000.  In the home page, Filter outer ring was scanned and used as back-drop and it was appreciated by German suppliers.  A B2B portal was conceived and was hosted and maintained for 2 years.   Several Power Point Presentations created for Aeronautic Development Authority – Bangalore, Heavy Vehicles Factory Avadi, BHEL, ONGC, Reliance, Gail, TISCO and many others. I was asked to coordinate the entire activity by working closely with the Managing Director.  Then, the entire accounts and inventory was streamlines and computerized.

1995 June to 1996 June

Senior Commercial Officer

Unimetal Ispat Ltd Hyderabad

1982 December to 1995 May

Dy. Manager – Coordination and Commercial

Best & Crompton Engineering Ltd, Calcutta

1977 October to 1982 December

Senior Assistant – Marketing Promotion – Hyderabad Regional Office

SPIC Ltd.  Hyderabad

In the beginning – when I was with SPIC – fertilizer people – I was attached to the Marketing Officer of our region who was responsible for promoting the complex fertilizers like DAP and 19:20:23 like things. A budget used to be prepared for every year – and it was in 1978 to 1992 Rs 80 lakhs above. My job was to identify the thrust areas, discuss with the local representatives, create ideas for different programs – cultural as well as company promotion – including leaflets and brochures – and budget the expenditure and go ahead. Here, the script, drama, slogans, stories. Entire promotional budget of Rs 80 lakhs was planned, conceptualized, organized and distributed with direct coordination from HO.


Qualification                              Commerce Graduate

Special Course  Certificate course in computers from

                                                            I.I.M – Calcutta

Age                                          57 years

Languages Known                      Telugu, Tamil, Hindi, Bengali and English

Software                                   Excellent experience in Coral 11, Photo shop, Page Maker, Dreamweaver,  Coral RAVE, Expert in Power Point presentations of  XP, and internet




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